Enhances Google Analytics and integrates Google Tag Manager for Shopify.
Our Shopify script improves the Google Analytics script that Shopify ships with by default, adding additional segmentation capabilities within Google Analytics. In addition the script deploys a comprehensive data layer and enables Google Tag Manager functionality throughout the website and checkout success pages.
Installation guide here: https://www.3whitehats.com/knowledge/shopify-enhance-your-google-analytics-install-gtm/
Initially written by William Julian-Vicary and 3WhiteHats
This project is licensed under the MIT License - see the LICENSE.md file for details